Features and Benefits
An innovative learning experience that addresses how students learn today
Campbell Biology: Concepts & Connections continues to introduce pedagogical developments that create an innovative learning experience and motivate students not only to learn, but also interact with biology. The hallmark modular organization built around central concepts helps students stay focused while engaging them in connecting biology with the world outside the classroom.
Building on the text’s outstanding art and hallmark features, the 10th Edition delivers new digital resources and embedded interactives that guide students to success in the course. This edition draws from learning science as well as the authors’ classroom experience to provide tools that address how students learn today. New Chapter Openers help students retain information, selected features break content into bite-size subsections, and additional author-created videos ensure students focus on what is important.
Focus students on key concepts
- NEW - Chapter Openers invite students into each chapter with a brief story that sets the stage for the chapter, a summary of the big ideas to be covered in the chapter, and three pre-test questions that follow Bloom's hierarchy from simple to complex. The new pre-test questions are interactive in the Pearson eText.
- Visualizing the Concept Modules visually walk students through key topics in each chapter. Videos accompanying a select set of Visualizing the Concept modules are assignable in Mastering Biology.
- A flexible modular format organized around central concepts paces student learning into manageable chunks and allows your syllabus to drive the course.
- Numbered Central Concept Headings at the beginning of each module help students stay focused as they study.
- End-of-module Concept Check questions allow students to self-check their understanding along the way.
- The Big Ideas at the start of each chapter serve as a roadmap to students by highlighting the overarching set of concepts that each chapter is built upon.
- Try This activities are active learning prompts that coach students to interact with the figures in their text to build understanding. Questions in Learning Catalytics allow instructors to turn these into in-class activities.
Help students connect biology concepts
- NEW - Figure Walkthroughs guide students to a deeper understanding and feature key figures with narrated explanations, figure markups, and questions that reinforce important points and incorporate higher-level Bloom’s questions. The Figure Walkthroughs appear in Pearson eText and are assignable in the Mastering Biology Item Library.
- NEW - Cellular respiration in Chapter 6 (How Cells Harvest Chemical Energy) has been re-written and reorganized to make it easier to teach the content at varying levels of depth.
- A focus on the major themes in biology is inspired by the Vision and Change in Undergraduate Biology Education Report. Five themes–Evolution, Organization, Information, Energy and Matter, and Interactions–are introduced in Chapter One and examples are highlighted throughout the text to illustrate applications of these themes in all chapters.
- Connection Modules in every chapter relate biology to students’ lives and the world outside the classroom. Each Connection Module shows students how the course material connects to a wide variety of issues.
- Evolution Connection Modules present concrete examples of the evidence for evolution within each chapter, providing a coherent theme for the study of life.
- Career photo essays at the start of each unit highlight connections between chapter contents and careers that relate to an undergraduate general biology course. This new feature is designed to demonstrate to students the vast array of career opportunities available to STEM students.
Guide students to think scientifically
- UPDATED - Chapter 9 (Patterns of Inheritance) presents human sex determination as a much more complex and varied process and outcome, rather than describing sex determination as a binary state.
- 38 Scientific Thinking modules incorporate engaging visuals and streamlined content that present information in bite-size subsections to help students develop an understanding of how scientific research is conducted. Students can access Scientific Thinking Activities on their own in the Mastering Biology Study Area of or in the eText, and assigned in Mastering Biology.
- Scientific Thinking concept check questions conclude each Scientific Thinking Module and prompt students to focus on aspects of the process of science such as forming and testing of hypotheses, experimental design, variables and controls, and the evaluation and communication of scientific results.
- Visualizing the Data Figures present data in an infographic form and are flagged by Visualizing the Data icons in the textbook. These 19 figures provide students with a fresh approach to understanding by using graphs and numerical data to illustrate concepts.
- Scientifically accurate and up-to-date research ensures that you and your students have the most current information.
- End-of-chapter review questions better reflect best practices of scientific teaching with review questions organized according to Bloom’s Taxonomy.
Also available with Mastering Biology
Mastering™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools developed to engage students and emulate the office-hour experience, Mastering personalizes learning and improves results for each student. Mastering Biology extends learning and provides students with a platform to practice, learn, and apply knowledge outside of the classroom. Learn more about Mastering Biology.
Teach your course your way: Your course is unique. So whether you’d like to build your own auto-graded assignments, foster student engagement during class, or give students anytime, anywhere access, Mastering gives you the flexibility to easily create your course to fit your needs.
- Ready-to-Go Teaching Modules make use of teaching tools for before, during, and after class, including new ideas for in-class activities. The modules align with the course and incorporate the best that the text, Mastering Biology, and Learning Catalytics have to offer and can be accessed through the Instructor Resources area of Mastering Biology. Learn more here.
- With Learning Catalytics, you’ll hear from every student when it matters most. You pose a variety of questions that help students recall ideas, apply concepts, and develop critical-thinking skills. Your students respond using their own smartphones, tablets, or laptops. You can monitor responses with real-time analytics and find out what your students do – and don’t – understand. Then, you can adjust your teaching accordingly, and even facilitate peer-to-peer learning, helping students stay motivated and engaged. Instructors can create their own questions, draw from community content, or access the Learning Catalytics library of question clusters. Focused on key topics, the clusters consist of 2-5 questions about a single data set or scenario.
Empower each learner: Each student learns at a different pace. Personalized learning, including adaptive tools and wrong-answer feedback, pinpoints the precise areas where each student needs practice and gives all students the support they need – when and where they need it – to be successful.
- NEW - Figure Walkthroughs guide students through key figures with narrated explanations, figure markups, and questions that reinforce important points. The Figure Walkthroughs are assignable in the Mastering Biology Item Library and include follow-up questions.
- NEW - Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience available within Mastering. It allows students to easily highlight, take notes, and review key vocabulary all in one place–even when offline. Seamlessly integrated videos and other rich media engage students and give them access to the help they need, when they need it.
- UPDATED - Active Reading Guides are designed to aid students in getting the most out of their reading and are aimed at moving them from passive learning to active learning. Active Reading Guides accompany every chapter and are available for students to download and complete in the Mastering Study Area.
- Visualizing the Concept Activities use video and animations to guide students. By bringing these key illustrations from the text to life, students have the opportunity to master tough topics and learn through practice. Wrong-answer feedback is provided to coach students to success.
- Interpreting Data Activities help students practice basic skills associated with interpreting and analyzing data. Each activity builds from a lower to higher order of learning, with specific wrong-answer feedback designed to coach students along the way.
- Scientific Thinking Activities help students develop an understanding of how scientific research is conducted. The activities correlate with the 38 Scientific Thinking Modules in the text, and some of the featured topics include:
- What Is the Role of Peer Review in the Process of Science?
- How Does “Citizen Science” Affect Scientific Data Collection?
- Can Scientists Use Gene Expression Data to Personalize Cancer Treatment?
- Is There a Genetic Basis for Adapting to Life at High Altitudes?
- Do the Microorganisms in Our Digestive Tract Play a Role in Obesity?
- UPDATED - Dynamic Study Modules (DSMs) now feature matching and multiple-choice questions specific to Campbell Biology: Concepts & Connections. DSMs are assignable modules that pose a series of question sets about a course topic. The questions adapt to each student’s performance and offer personalized, targeted feedback to help them master key concepts. As a result, students build the confidence they need to deepen their understanding, participate meaningfully, and perform better – in and out of class. Students can use their computer or the MyLab and Mastering app to access Dynamic Study Modules. Available for select titles.
Deliver trusted content: We partner with highly respected authors to develop interactive content and course-specific resources that keep students on track and engaged.
- 11 Key Topic Overview videos created by authors Eric Simon, Jean Dickey and Kelly Hogan. The videos deliver a whiteboard style mini-lesson that introduces students to broad, interconnecting concepts and serves as a basic introductory overview to key concepts in the course. Each is accompanied by an assessment so students can check their understanding.
- Everyday Biology Video activities briefly explore interesting and relevant biology topics that relate to concepts students learn about in class. These 20 videos, produced by the BBC, can be assigned in Mastering Biology with assessment questions in the item library.
- Evaluating Science in the Media activities teach students to recognize validity, bias, purpose, and authority in everyday sources of information.
- HHMI Short Films are documentary-quality movies from the Howard Hughes Medical Institute that cover explorations, ranging from the discovery of the double helix to evolution, and include assignable questions.
- BioFlix® 3-D Animations help students visualize biology with movie-quality animations that can be presented in class, reviewed by students on their own in the Study Area or eText, and assigned in Mastering Biology. BioFlix Tutorials use the animations as a jumping-off point for Mastering Biology coaching exercises on tough topics.